With more than 25,000 commercial businesses and about 136,000 permanent residents, the city of Savannah, Georgia is an ideal location for professional artists seeking careers in graphic design. Companies throughout Savannah hire graphic design professionals for all kinds of visual tasks.
Savannah Schools and Training Programs for Graphic Design
Residents of Savannah, Georgia earning degrees in communications design popularly attend the Savannah College of Art and Design. Students of the home schooled set can enroll at one of many colleges that offer graphic design degree programs online. Among the most successful of these are The Art Institutes, ITT Tech, University of Phoenix and DeVry.
Aspiring graphic designers at Savannah, Georgia colleges typically major in communications design or fine arts. A Communications Design major might study computer science, marketing, digital media, traditional media, website design, commercial art, photography, animation, technical drawing, typography, printmaking and many other related topics.
Working as a Graphic Designer in Savannah, Georgia
Graphic designers in Savannah, Georgia remain in relatively high demand. They design brand logos, promotional materials, educational literature, cover art, universal languages, web pages and product packaging, not to mention billboards, road signs, textile patterns, visual assembly instructions and more.
Many graphic designers who live in Savannah, Georgia are employed by leading local advertising firms like Coggins Promotional, Robertson-Markowitz, Savannah Magazine , Cunningham-Tallman-Pennington and Wildfire Publishing. Other local designers team up with top Savannah motion picture producers like Blue Lime Studio, Jacobs Ladder Productions, 4-Front Studios, Ethree Media and Silver Line Productions. Professional graphic designers in Savannah, Georgia also work for museums, art galleries, photography studios, news syndicates, software developers, colleges, realtors, internet start-ups and countless other commercial organizations.
More than a quarter million communications designers hold salaried positions in companies throughout the United States. Roughly half of them earn between $30,000 and $60,000 annually, although this figure neglects to include the unreported incomes of many self employed individuals. Starting salaries for this line of work depend on factors like education, experience and applicable skills, among other things. Hiring decisions are also influenced by the quality and style of the designer's portfolio.
Skills of a Graphic Designer
A graphic designer is someone who manipulates images into optimal configurations, in order to communicate specific messages, usually of a commercial nature. Graphic designers remain aware of subconscious visual realities like the location of the observer, how colors affect mood, the emotional power of symbols and the physical appearance of a word as opposed to its meaning.
The bulk of commercial graphic design involves layout work, which is determining and setting the size, color, location, orientation and other attributes of images on a page, as well as the background against which those images appear. Professional graphic designers seamlessly combine visual art, psychology and technology to create marketing masterpieces with mainstream appeal.