New media is a multifaceted field that mixes elements of advertising, computer science, design, editing, film, photography, reporting, special effects, and more. Professionals in this field use these and many other skills to integrate new media into existing communication and businesses and systems. Because the skill set is so diverse, a degree in new media can open the door to just about any creative career field. Just a few popular job titles for new media graduates include illustrator, graphic designer, new media designer, new media specialist, interactive producer, include art director, digital video designer, motion graphics design and production, and interactive designer.
In the State of Texas, hundreds of creative agencies, studios, and media firms routinely hire fresh talent. Just a few of the most recognized companies for aspiring new media artists include Omnicom Group, The PM Group, Hearst Texas Media Group, Spiderwood Studios, WFAA-TV, KBTX, and Softway Solutions. While new media jobs can be found in many places across the state, a large number of top companies are located in Houston—the state’s largest city, San Antonio (second largest), and Dallas (third). Austin, Fort Worth, El Paso, Arlington, Corpus Christi, and Plano are also worth looking into.
Besides being home to a number of studios, creative agencies, media firms, and more, Texas is home to hundreds of accredited colleges and universities. Most of these schools offer competitive programs for communications and media majors. While only a handful offer new media programs, these programs are ranked among the best in the U.S. Continue reading to learn more.
Texas New Media Schools
Texas is home to 252 Title IV degree-granting institutions. The state has the nation’s fourth largest collection of colleges and one of the largest number of programs for communications and media majors. Five of the state’s best schools offer excellent programs for new media majors. Scroll through the list below to take a look at Texas’s top schools for aspiring new media artists and what they have to offer.
Texas A&M University Commerce - Degrees Offered: B. F. A. Visual Communication Arts with Emphasis in Art Direction, Design, Illustration/Copywriting, New Media or Photography, B.A., B.S. Media Studies; Film Studies (Minor)
Denton University of North Texas - Degrees Offered: B. F. A. Communication Design, Visual Art and Design (Visual Art Studies), Studio Art with Concentration in New Media Art, Drawing, Photography; B.A. Radio-Television-Film (RTVF); M. F. A. Design with Concentration in Innovation Studies, New Media Art
Schreiner University - Degrees Offered: B. A. Graphic Design; B.A. Communications with New Media Focus
University of Texas - Degrees Offered: B. F. A. Art with Specialization in New Media, Film Studies; B.A. Art, Film Studies; M. F. A. Art with Specialization in Video/Digital Media
Baylor University - Degrees Offered: B.A. Art, Studio Art, B. F. A. Art, Studio Art, Photography, Graphic Design, Printmaking; B. F. A. Design; B.A. Film and Digital Media, New Media with Photojournalism, Broadcast Journalism, Media Arts
More Texas New Media Art related programs to consider:
- San Francisco & Online
- Winter Park, FL & Online
Employment and Salary Trends for Texas New Media Artists
Although California, Minnesota, Florida, Illinois, and Washington have the highest employment rates for salaried media and communications professionals, Texas is home to two metropolitan areas with the highest salaries for media and communications professionals. The average salary for a media and communications professional working in the Dallas-Plano-Irving metro area is $65,840 (5th highest in the U.S.), and the average salary for the Houston-Sugar Land-Baytown metro area is $55,520 (10th highest).
Next, employment for salaried media and communications professionals has increased since 2008. In 2008, the state was home to 260 media and communications professionals.
Today Texas is home to 350 media and communications professionals. Salaries are on the rise as well. In 2008, the average salary for Texas-based media and communications professionals was $47,430. Today, the average is $54,710, which is higher than the national average.
The U.S. is home to 23,610 salaried media and communications professionals. They average a mean salary of $52,700 per year. The highest paid professionals average $91,180 per year, and the lowest paid professionals average $23,900 per year. It is important to note that salaries vary based on a variety of factors from education and experience to company, location, job title, and more. For example, new media graduates working as art directors or in multimedia earn some of the highest salaries in the field, while entry-level media and communications professionals in most fields average in the low $20s.
If you plan to work in art & design, graphic design, illustration, multimedia, video editing, or you’re on the path to becoming an art director, here’s what you can expect in the area of salary and employment growth for each career:
Art & Design: Texas is home to 106,350 salaried artists and designers, up from 84,040 in 2002. They average $45,730 per year, up from $36,780 in 2002. Independent artists average $82,870 per year.
Art Director: Texas had a population of 1,260 art directors in 2002. Today, the state is home to 1,590. In 2002, Texas art directors averaged $63,020. Today, the average salary is $76,130.
Graphic Design: Texas is home to 10,780 salaried graphic designers, up from 8,610 in 2002. They earn an average salary of $45,570, up from $40,050 in 2002.
Illustration (Fine Arts): Texas is home to 280 salaried fine artists, down from 440 in 2002. Fortunately, salaries are up. In 2002, Texas-based fine artists averaged $37,420. Today, the average salary is $43,940.
Multimedia Art & Animation: Texas is home to 1,790 salaried multimedia artists & animators. They average $57,160 per year, up from $42,560 in 2002. Although Texas was home to 2,990 salaried multimedia artists in 2002, the state still has one of the largest populations of salaried multimedia artists & animators in the U.S.
Video Editing: In 2002, Texas was home to 870 salaried film & video editors. Today the state is home to 740. They average $45,680 per year, up from $32,600 in 2002.
For additional information on other areas of interest, visit The Bureau of Labor Statistics at www.bls.gov.