The College of Arts, Humanities, and Social Sciences (CAHSS) at University of Minnesota Duluth (UMD) provides nearly 40 majors, 33 minors, and three certificate programs across ten departments. This includes the Department of Art and Design. Accredited by the National Association of Schools of Art and Design (NASAD), the department provides programs leading to a BA, BFA or minor.
For students seeking a design degree, the Department of Art and Design has a Graphic Design BFA with a Studio or Marketing emphasis. Program benefits include access to state-of-the-art studios, labs, and production facilities; study abroad experiences; participation in the MGD Club; industry competitions; and internships at places such as Duluth Art Institute, YMCA, Downtown Duluth Arts Walk, Unanico Studios, Arrowhead Regional Arts Council, Epsilon, National Sports Center, and Downtown Duluth Arts Collective.
The Graphic Design BFA (both emphasis areas) explores areas such as typography, interactive design, motion graphics, and brand identity. All students will also complete studio coursework in areas such as drawing, 3D studies, video, and photography. Course examples for the BFA program (both emphasis areas) include Design Technology I-II; Emerging Media Design; Web Design and Visual Culture; Graphic Design I-III; History of Graphic Design; Interactive Design I-II; and Typography I-II.
Examples of courses in the Marketing emphasis include Sustainable Visual Culture Practices; Graphic Design IV; Social Media Marketing; Advertising and Marketing Communications; Graphic Design V; Developing and Marketing New Products; Sports Marketing; Marketing Management and Strategy; Consumer Behavior; Marketing Ethics; International Marketing; and Retailing.
Studio course examples include Digital Arts: Interactive Media; Drawing II; Printmaking: Hybrid Processes; Digital Filmmaking: Visual Narratives; Drawing III; Printmaking: Screenprinting; Digital Arts: Time-Based Media; 3D Design; Digital Arts: Advanced Projects; and Printmaking: Lithography. Studio students will also take Graphic Design IV and V.
The Graphic Design BFA program at University of Minnesota Duluth culminates with a Capstone, which consists of a senior project and portfolio. Graduates are prepared to pursue titles such as Graphic Designer, User Experience (UX) Designer, Marketing Director, Multimedia Artist, Animator, and Art Director.
Program alumni have been hired at places such as AmeriCorps, Blue42, Duluth Screen Printing Rock Island Design Company, Clever Creative, E&M Consulting, American Family Insurance, Hemisphere Companies, and Advanced Print + Design.
University of Minnesota Duluth has an additional option for students seeking careers in graphic design. Labovitz School of Business and Economics (LSBE) houses the Department of Marketing. In collaboration with the School of Fine Arts, the LSBE provides a Marketing and Graphic Design BBA (MGD BBA) that combines design, marketing, and business. When the MGD BBA launched, it was the first program of its kind.
With a 100% placement rate, the program features collaborative research and design projects; participation in the Marketing and Graphic Design Club; courses led by professionals in the industry; and professional internships at places such as Duluth Pack, Giant Voices, Flagship Duluth, and Vista Fleet.
Course examples for the program include 2D Design; Typography I-II; Advertising and Marketing Communications; Visual Literacy; Graphic Design I-III; International Marketing; Emerging Media Design; Corporate Finance; Strategic Management; Interactive Design I-II; and Peru’s Food Revolution: The Links to Sustainability, Development and Branding (Global Perspectives); and Market Research.
The MGD BBA program at University of Minnesota Duluth culminates with a final project. Graduates are prepared to pursue roles in fields such as advertising, digital marketing and communications, sports marketing, web development and design, public relations, and social media and online marketing. Program alumni have been hired at places such as 3M, Minnesota Timberwolves, Polaris, Self Esteem Brands, Anderson Trucking Service, and SPS Commerce.
Established in 1895, University of Minnesota Duluth opened as the State Normal School at Duluth. In 1921, the school was renamed Duluth State Teachers College (DSTC). In 1947, DSTC became University of Minnesota, Duluth Branch (UMD)—establishing the school as a branch college of the University of Minnesota. In June 1959, the Board of Regents voted to change the name of the school (once again) to University of Minnesota, Duluth. The school dropped the comma in 1999. Today, University of Minnesota Duluth serves 9,350 students enrolled in more than 100 programs across five colleges and schools. UMD is accredited by the Higher Learning Commission (HLC).