University of Wisconsin – Stout (UW-Stout) was established in 1891 as The Stout Manual Training School. Today, the school is one of just 125 polytechnic universities in the U.S. and the only one in Wisconsin. Serving nearly 8,000 students, UW-Stout offers 49 undergraduate degrees and 22 graduate programs, many of which are unique to Stout or are not offered elsewhere in the Midwest.
Programs are offered in three colleges and six schools, including the School of Art And Design, where students can earn a BFA in Graphic Design and Interactive Media, BS in Graphic Communications (GCOM), an MFA in Design or a Minor in Graphic Media and Print Management. All programs except for the Hybrid MFA in Design are on-campus.
The BFA in Graphic Design and Interactive Media has two Concentrations: Communication Design (CD) and Interaction Design (ID). CD is an exploration of graphic design including advertising, publication, packaging, and motion graphics. ID is “a study of design for interactivity across web, mobile app, and emerging screen-based media,” says the school.
Graduates of the programs hold titles such as Advertising/Marketing Designers, Art Directors, Brand Strategists, Interactive Designers, Logo and Identity Systems Designers, Motion Graphics Designers, Package Designers, and more. They have been hired at companies such as FCB, NPR, Target, and many others.
Core coursework for the BS in GCOM covers areas such as building digital media files, campaign anatomy and delivery, color science and applications, cost analysis for graphics projects, creative graphics software tools, fundamentals of package manufacturing, planning for digital production, Professional practices in graphics, visual graphics and conditional imagery, web graphics, and working with graphics clients.
Ninety-nine percent of Graphic Communications graduates are employed or continuing their education. Graduates work in graphics and graphic design, imaging, marketing, and media, to name a few.